The group that’s busy crayoning the way forward for fintech, blockchain, and gaming with providers and merchandise that place clients on the middle of the universe Yolo Group has introduced Joe McCallum as its new director of gaming for Enterprise-to-Client.

McCallum isn’t any stranger to the group that he first joined in 2017 as director of sportsbook in Tallinn, Harjumaa, Estonia. Now, a few of his previous duties will probably be transferred to betting business professional Stuart Weston. The latter will be a part of the group as the brand new director of Moreover their shared ardour for sports activities, Weston and McCallum have one thing else in frequent: William Hill. Each Weston and McCallum have spent a very long time working for the corporate that focuses on playing amenities and casinos. 

McCallum Will Handle On line casino and Sports activities B2C Departments 

In his new place as director of gaming for B2C, McCallum will probably be chargeable for overseeing each the casinos and sports activities departments belonging to a lot of manufacturers. The checklist contains,, and Bitcasino. Whereas nonetheless a director of sportsbook, McCallum’s function in supervising the expansion of the group’s B2C sports activities betting model has been essential. is Arsenal FC’s betting associate. 

Earlier than becoming a member of Yolo, McCallum spent 5 years and 9 months working for William Hills as enterprise lead for brand spanking new sportsbook between July 2014 and December 2016, and head of buyer assurance between April 2011 and July 2013. 

Weston Spent 18 Years With William Hill

Weston has spent a complete of 18 profitable years with William Hill after he began off as a store cashier in Stoke-on-Trent in April 1998. He fulfilled his duties as sportsbook operations supervisor, enterprise improvement supervisor, and retail space supervisor over a interval of six years and 9 months, adopted by a 16-month break when he labored as head of distant operations for Pagebet. He resumed his collaboration with William Hill in March 2006 as a enterprise evaluation supervisor and continued to develop his profession as head of ecommerce operations, head of product improvement, and director of product improvement, culminating with the sportsbook director place between October 2015 and July 2017. After he left William Hill, Weston turned Superbet’s managing director for the Gibraltar division, vp for sportsbook operations at SG Digital (Division of Scientific Video games Company), sportsbook director for the Gaming Innovation Group, Pragmatic Play’s vp of sportsbook, and, lastly, Sportradar’s head of US betting technique. 

Sitting on the convergence of extremely dynamic gaming, fintech and blockchain domains and proving a relentless concentrate on innovation, Yolo Group was initially launched in 2014 as a Enterprise-to-Enterprise platform supplier. The model that launched the pioneer licensed bitcoin on line casino on the planet managed to ascertain itself because the main bitcoin gaming platform quickly after. The launch of their standalone sportsbook,, got here naturally in 2016 proper earlier than the European Championships. In September 2021, the Coingaming Group introduced its formidable rebranding as Yolo Group. Originally of 2022, the group Yolo Group chosen as its new supplier of iFrame options that might assist it elevate esports betting experiences. 

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