The corporate on a mission to make sports activities leisure extra participating and enjoyable, Higher Collective, introduced a leadership-level appointment Thursday. Consequently, Petra Zackrisson, a seasoned veteran with years of expertise within the business, was appointed senior vp of development.
Focusing on Enlargement, Higher Collective Appoints SVP of Progress
The appointment comes at a time when Higher Collective plans to increase additional its international presence. The corporate defined that the leadership-level rent seeks to spice up its development and speed up the corporate’s presence in new jurisdictions across the globe. As an SVP of development, Zackrisson will oversee strategic processes primarily associated to Higher Collective’s enlargement in new markets. She’s going to spearhead these processes which in the end are anticipated to assist the corporate set up its presence in rising markets.
The brand new appointment comes as no shock, contemplating that Zackrisson collaborated with Higher Collective for the final 5 months. Throughout that point, she held the position of an exterior guide for the corporate. Now, as SVP of development, Zackrisson will likely be based mostly out of the corporate’s Stockholm workplace. In response to Higher Collective, she’s going to step into her new place efficient January 9, 2023.
“I’m enthusiastic about this new alternative and I stay up for becoming a member of the crew at this stage of the group’s superb development journey.“
Petra Zackrisson, SVP of development at Higher Collective
Zackrisson stated that it’s thrilling to affix the corporate at such an important second and contribute to its development. She acknowledged that she has the mandatory expertise and information to assist Higher Collective scale up its operations and rework the enterprise to ship long-term sustainable development.
The corporate’s just lately appointed SVP of development added that variety is considerably vital. Lastly, Zackrisson stated: “I stay up for proceed to boost consciousness and make incremental adjustments in order that Higher Collective can develop into an much more numerous, worthwhile and sustainable enterprise.”
The Firm’s Co-founder Welcomes Petra Zackrisson to the Staff
Earlier than becoming a member of Higher Collective, Zackrisson was part of main firms within the business. She was most just lately part of KaizenGaming the place she served as chief technique and enterprise growth officer. Earlier than that, she was employed by Betsson Group. Throughout her tenure at Betsson, she held totally different management positions.
“I’m happy to welcome Petra to our administration crew the place her focus will likely be on the best way to additional scale our enterprise.“
Christian Kirk Rasmussen, co-founder and COO of Higher Collective
Christian Kirk Rasmussen, Higher Collective’s co-founder and COO, welcomed Zackrisson to the corporate’s management crew. He acknowledged that originally, Zackrisson joined the corporate as a guide and by now, she understands its strategic goals and processes. Final however not least, Rasmussen stated that Zackrisson will leverage her expertise and assist Higher Collective proceed to develop additional.
