Right this moment we sit down with BettorOff CEO Alex Dubin whose firm has assailed the traditional knowledge of flash-over-substance Twitter algorithms which were deceptive the sports activities betting neighborhood. Relatively than sit idly by and watch the misinformation pandemic unfold, Dubin and BettorOff have created a protected heaven for verified, data-driven and immutable stats-based insights that assist inform sports activities bettors’ selections and ship on true added worth within the age of mass sports activities betting legalization. Try our full dialog with Alex under.
What impressed the creation of BettorOff and has the unique imaginative and prescient for the corporate materialized, or have there been modifications in course as you’ve journeyed ahead?
A: BettorOff was created to convey transparency and accountability to the sports activities wagering data market normally and Twitter specifically, the place myriad “specialists” declare spectacular however unverified win charges and ROIs. Although there are a number of causes of this drawback, essentially the most prevalent can also be essentially the most fundamental: the now notorious Twitter algorithm, a program whose fundamental directive is to advertise essentially the most contentious, outrageous content material, no matter its validity and sometimes despite it. The byproduct of this feckless automated sorting mechanism is that Twitter inherently rewards flash over substance, making it more and more tough to separate sign from noise – a harmful state that threatens to worsen below Twitter’s new possession regime.
BettorOff is the verified, data-driven different for the sports activities betting neighborhood, a real meritocracy the place each decide is tracked and saved to allow our customers to make knowledgeable selections on whose recommendation to take, particularly if the particular person providing that recommendation is charging for it. And when it seems that any of our customers are the true specialists, they will monetize that ability by promoting their picks, fully freed from cost and with out expending the effort and time required to market themselves as an “professional” on different social platforms, particularly Twitter. BettorOff is a real meritocracy, the place we let the leaderboards and sortable stats do the speaking. It’s easy in case you win, your identify will seem atop the leaderboards, in case you lose, it received’t. Finish of story. The place you stand on our leaderboards is the place you’re; there’s no shopping for your method up there. At BettorOff, we’re about selling high quality, transparency and reliability.
Are you able to inform us extra concerning the distinctive traits supplied by the platform?
A: Our most unusual characteristic is thatall consumer picks are tracked on the Quantum Ledger Database (“QLDB”) and are, due to this fact absolutely verifiable and 100% immutable. This implies customers by no means have to fret about deception, exaggeration or misinformation being offered as reality on BettorOff.
One other space the place the BettorOff neighborhood platform distinguishes itself is within the readability of our objective: to serve the desires and wishes of sports activities bettors with integrity, whereas offering a premium expertise to our neighborhood members at zero price to them. The very best platforms are these developed with a particular objective in thoughts and a transparent plan to serve that objective, which is why the BettorOff group is targeted completely on catering to the desires and wishes of the sports activities betting neighborhood.
To attract a comparability or two, contemplate social platform success tales, LinkedIn and Twitch. LinkedIn turned the go-to platform for the skilled neighborhood (beforehand underserved by Fb) by constructing its complete characteristic set with businesspeople in thoughts. Twitch (initially justin.television) was a neighborhood platform constructed for the passionate and extremely underserved gaming neighborhood on YouTube and rose to monumental success by concentrating its choices on streaming.
BettorOff is the neighborhood platform constructed particularly for the passionate and sorely underserved sports activities betting neighborhood presently languishing on Twitter, Instagram and TikTok. Our platform is targeted on serving that sole constituency by delivering an unparalleled characteristic set, together with dynamic leaderboards, personal teams, competitions, greatest odds and a lot extra, all backed by immutable decide histories and stats, displayed by the sleekest, most intuitive, user-friendly UI/UX within the trade, enabling our neighborhood of sports activities bettors to expertise every thing they’ve come to anticipate from a number of platforms, websites and providers, multi functional place.
Are you aware by which state BettorOff is hottest amongst sports activities bettors?
A: BettorOff has customers throughout the US, in addition to within the UK. As a result of we’re a neighborhood platform, not a sportsbook, we will be accessed in all 50 states, whatever the legality of on-line sports activities wagering in any explicit state or territory. Due to this, BettorOff customers can provide their experience (at a value they set or 100% freed from cost) to the neighborhood, no matter their capacity to position real-money bets of their state. Take California for instance, which only recently voted towards the legalization of on-line sports activities betting. Though folks within the Golden State can not place a real-money wager on FanDuel, Caesar’s, BetMGM or the like, that doesn’t imply the state doesn’t have knowledgeable handicappers and positively shouldn’t prohibit them from sharing their insights with others and, in the event that they want, monetizing these insights.
What are a number of the objectives you’ve till the top of the yr?
A: Our objective stays fixed, be it by the top of this yr, center of subsequent, or 5 years down the highway; we’ll do all we will, all that’s crucial and extra, to ship a superior consumer expertise for our sole constituency: the sports activities betting neighborhood. Our group resolves to ship that have by taking steady suggestions from our customers, iterating, experimenting and enhancing, to stay on the bleeding fringe of all issues sports activities betting.
Do you assume extra bettors would begin utilizing BettorOff contemplating the rising enlargement of sports activities betting within the US?
A: The pure results of on-line sports activities betting’s speedy enlargement has been a concurrent rise within the userbases of sports activities wagering-related platforms and providers, equivalent to BettorOff and that’s, in reality, what we have now seen. As the web sports activities betting neighborhood grows, increasingly more persons are in search of a discussion board the place they will simply discover, share, socialize, purchase and promote suggestions, insights and opinions. A survey performed by BettorOff earlier this month confirmed that greater than 55% of grownup U.S. sports activities followers belief handicappers on social media “little or no” or “in no way;” with greater than 65% saying that they’d be taken with a platform that verifies picks and outcomes.
Whereas a few of America has already begun to flee Twitter fully, the very fact stays that it’s nonetheless a serious vacation spot for sports activities bettors and what comes subsequent for the social media big will undoubtedly have actual and lasting implications for the sports activities betting neighborhood. Even earlier than Elon Musk arrived at Twitter, the platform offered vital challenges and inefficiencies for its customers, notably sports activities bettors – no decide monitoring and the power to vary or delete tweets made consumer accountability all however not possible to implement making the Twitterverse a just about lawless ecosystem, particularly on the planet of sports activities wagering suggestions and “professional” commentary. As this lack of transparency and accountability proceed to develop below the brand new and doubtlessly much more harmful and fewer accountable regime, bettors will proceed to hunt out a neighborhood platform that values transparency and accountability and that’s the place they are going to discover BettorOff.
Many firms on this area have reached out to skilled athletes to characterize their model. Do you’re feeling BettorOff must scope out comparable alternatives in future or now?
A: Our fundamental focus continues to be rising our neighborhood, and a star or athlete is only one method of doing that. Whereas using model ambassadors is essential, and one thing we’d prefer to discover sooner or later, our objective can be to make use of them not merely as paid spokespeople however as knowledgeable champions for our neighborhood.
