Horse racing trade information analytics and content material provider BetMakers Expertise Group introduced its partnership with Supreme Ventures’ subsidiaries Supreme Ventures Racing and Leisure Restricted (SVREL) and Prime Sports activities Jamaica (PSJ) noticed the launch of fastened odds betting at Caymanas Park racetrack.

Managing Fastened Odds Betting

BetMakers’ Managed Buying and selling Providers Division will handle fastened odds wagering for all fastened odds bets positioned on Jamaican and worldwide race conferences by way of betting stands at Caymanas Park racetrack.

Commenting on the launch, BetMakers’ head of Enterprise Growth USA Dallas Baker hailed Jamaica’s tradition and keenness for horse racing, in addition to the potential the vertical represents for betting operators.

“The tradition and keenness for racing in Jamaica actually must be seen to be believed,” Baker mentioned, including that “Jamaica punches nicely above its weight in terms of betting deal with,” anticipating the “thrilling occasions” forward following BetMakers’ launch of fastened odds wagering “in a second jurisdiction within the Americas.”

BetMakers and the 2 subsidiaries of Supreme Ventures partnered nearly two years in the past after they signed unique five-year offers, below which BetMakers obtained the unique proper to handle fastened odds on all racing at SVREL venues and on-line in Jamaica and distribute Jamaican racing from Caymanas Park internationally.

“Dedicated to the Development of Racing”

“Like all of our companion tracks, we’re dedicated to the expansion of racing and reinvestment within the trade,” Baker continued, utilizing for instance Australia’s “growth in racing deal with over the 15 years following the deregulation of fastened odds betting” which noticed the emergence of recent trade gamers and introduced innovation and know-how to the next stage to reinforce buyer expertise to “an all-time excessive.”

Underneath the 2020 deal, BetMakers may even handle SVREL’s fastened odds betting at greater than 100 off-track betting (OTB) parlors and function SVREL’s sponsor in alternate for the unique naming and branding rights to a brand new trainers pavilion at Caymanas Park racetrack, in addition to broad promoting rights for key occasions.

Baker continued by paying tribute to the crew at Caymanas Park spearheaded by Chairman Solomon Sharpe and its dedication to selling horse racing, outlining the crew at BetMakers is greater than keen “be a part of with them in efforts to develop racing for all contributors in Jamaica,” stressing that the launch is step one within the multi-faceted partnership with Supreme Ventures “the place each events are dedicated to working collectively for the advantage of the trade.”

BetMakers Expertise Group additionally confirmed that its on-line fastened odds wagering shall be obtainable early subsequent 12 months on the official betting website of Caymanas Park racetrack.

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